How important is to discover the best domain?

One of the most important preconditions for setting up a successful web presence is the domain. It is what people will perceive first when they visit your web site and what they will identify you with. The domain name should be easy to remember, but should also be something that informs your site's visitors what the web page is about.

Generic Top-Level Domain Names (gTLDs)

A domain traditionally has 2 constituents - a Top-Level Domain (TLD) and a Second-Level Domain (SLD). If you have, for instance, ".com" is the TLD and "domain" is the Second-Level Domain. There are a few groups of Top-Level Domain Names that you should contemplate before you choose the domain name you desire. Your choice should be built upon the aim of your website and on its target spectators. Let's study the gTLDs, or generic Top-Level Domains - these are the most widespread Top-Level Domains meant to signify a specific purpose - .com (business enterprises), .net (networks), .biz (corporations), .info (informational web sites), .org (organizations of a non-commercial character), .mobi (handheld devices), .asia (the Asia-Pacific region), .name (individuals or families), .pro (certain walks of life), etc. As you can see, these Top-Level Domain Names cover most fields of life, so you should choose the one that would indicate the purpose of your site best. There is no restriction as to who can register such domain names, but some of them include extra requirements to demonstrate that you are eligible to keep such a Top-Level Domain Name (.mobi and .pro, for instance).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific Top-Level Domains. Each country has its own ccTLD. Settling on such a TLD is good if your target group of website visitors is from a given country. Many persons would sooner buy commodities or services from a local website, and if your target is Canada, for instance, selecting a .ca domain could increase the visits to your web page.

Domain Redirects

You can register several TLDs, which can send your web page's visitors to a particular web page like, for example. This would increase the traffic and reduce the probability of somebody pilfering your visitors by using the same Second-Level Domain Name with a different Top-Level Domain Name - if you are not using a trademark.

Name Servers (NSs)

Each and every Top-Level Domain Name has domain name records. The name server records (NS records, aka DNS records) show where the domain is hosted, i.e. they point to the web hosting supplier whose name servers (NSs, a.k.a. DNSs) it is utilizing now. You can modify the name servers of your domain name at any moment. You can have your domain registered with one company and get the web space hosting service itself from another. Hence, if you register your domain and come across decent website hosting services somewhere else later, you can point your domain name to the current company's name servers straight off.

Domain Name Server Records (DNS Records)

In general, as long as your domain name uses a given pair of NSs, all its domain name server records will direct to the same webspace hosting supplier. Some website hosting suppliers, though, enable you to modify given domain name records, including the A records and the MX records of your domain name. The A record is an Internet Protocol address, which designates on which web hosting server your site is located, while the MX records demonstrate which server handles the e-mail accounts related to your domain name. For example, if you hire a new web site designer and he sets up an .ASP website that will be located on his personal Windows web hosting server, you may wish to modify only the IP address (the A record) but not the MX records of your domain. So, will direct to the Windows web hosting server, but your mail accounts or any sub-domain names like or will still be in your current Linux web space hosting account. The .ASP platform is built by Microsoft and calls for a Windows web server, even though a Linux web server would be way more secure.

Moderately Priced Domain Names Courtesy of 'Universal Host'

Only a small number of web hosting providers permit you to modify specific domain name records and quite often this an additional paid service. With Universal Host , you get a wide selection of TLDs to choose from and you can edit all DNS records or forward the domains using a forwarding tool at no extra cost. Therefore, 'Universal Host' would be your finest pick when it comes to handling your domain and to creating a successful presence on the web.